![]() Since last year, working women have reported drops in career ambition. So what do we want that redefinition to mean? “Maybe mocking the girlboss to the point of redefinition takes back a little of that power,” wrote Alex Abad-Santos in Vox. It’s also Z’s scathing roast of hitching feminism to capitalism’s wagon. “Now, we have ‘Gaslight, Gatekeep, Girlboss,’ a counter-meme against the overwhelming pressure to forge ahead, to progress at all costs,” wrote Michelle Santiago Cortés in Refinery 29.While responsibility unquestionably lies with leadership, what does it say about society’s expectation that female founders should be better behaved than their male counterparts? “Women are held to account for how ethical and virtuous they are as leaders in a way that men are not,” pointed out Leigh Stein, author of Self Care. ![]() The past few years have seen an avalanche of high-profile corporate reckonings, with employees at women-led brands like Glossier, Reformation, and Man Repeller alleging a toxic mix of workplace discrimination and abusive behaviour. “She would break the glass ceiling, and the shards would fly into the eyes of her haters”. “ was almost always white, thin, and charming,” wrote Kate Knibbs in Wired. (Many have since resigned from their C-suite roles). It was the era when Nasty Gal’s Sophia Amoruso published that book, Tyler Haney started Outdoor Voices, Stephanie Korey co-founded Away, and Audrey Gelman established The Wing. You remember the original Girlbosses, circa 2015.And if you haven’t, it’s a “slogan that has become the ‘Live, Laugh, Love’ of nihilist zoomers and millennials,” wrote Katherine Gillespie in Paper. If you internet, you’ve probably seen the “Girlboss, Gaslight, Gatekeep” memes on your screen. Since we’re talking “fempreneurs” (what a word) – let’s check in with the #Girlboss. It gives us hope, when even BoJo’s seen the light. At the G7 summit, Boris declared his vision of a post-pandemic world as both “more gender-neutral” and “more feminine”. “World leaders must put women at the centre of Covid-19 recovery,” noted the World Economic Forum. Gender parity is now being prioritised by prominent voices, from the United Nations to the International Monetary Fund. ![]() ![]() (Speaking of female firsts, our inaugural Space for Change winners – Our Sisterhood – are launching in Covent Garden with us on Tuesday, and you’re all invited). is NYC’s first women-owned and operated brewery. Heather Hasson and Trina Spear, co-founders of Figs, were the first women co-CEOs to take a company public with their IPO last month. While fundraising for her lingerie brand Knix, CEO Joanna Griffiths made headlines when she decided to rule out investors who questioned her ability to lead while pregnant.
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